Emerging Knowledge for Emerging Markets

Globalisation has gifted the world with a plethora of trends, ‘emerging markets’ being a major one amongst them. Undoubtedly, they are apparently evident in the emerging economies of the world.

This has, thus on one hand, resulted into billions of citizens renovating to modern consumers from unprivileged ones while on the other hand, this concept has also brought many challenges with itself  like, culture conflict, intense competition, dynamic market place and conformance to environment and social standards. True, research has been made for ‘developed markets’ but whether the same sets of theories generalize to the diverse, rapidly changing and very different context of emerging markets?  


The international conference on “Business Paradigms in Emerging Markets” conducted by the School of Management, NIT, Rourkela on 12th-13th December, 2014 attempted to discuss the above issue through different papers presented by eminent scholars throughout the globe. The conference commenced on 12th December with the inaugural ceremony at the P.P. Auditorium.  Prof. Richard Lynch, Emeritus Professor from Middlesex University, UK was the revered chief guest of the conference while Prof. Neharika Vohra (Professor, OB and HR) from IIM, Ahemadabad and Prof. Pingali Venugopal, XLRI, Jamshedpur were the Guests of Honour. The chairperson of the conference Prof. Sunil K. Sarangi, our Director, welcomed the delegates. On the dais was also present, the convenor of the conference Prof. R.K. Panda from the School of Management.


Various strategies were discussed, theories were talked about and ideas were conversed through 148 papers presented in 18 technical sessions. There were presenters from all over the country which comprised of the populace from different elite institutions and universities. The topics of the presentations were diverse and included ideas from different dimensions of management. Concepts like consumer satisfaction, talent management, job satisfaction, emotional intelligence, green banking, online banking, and corporate social responsibility were explored in the context of Emerging Markets. The two days gifted the delegates with ideas sweetened with novelty and concepts coated with knowledge. The paper titled ‘Stock Market Development and Economic Growth in Emerging Market Economies: Dynamic Panel Evidence.’ by Pramod Kumar Naik and Puja Padhi received the ‘Best Paper’ award which was sponsored by ‘The Telegraph’. The other best selected papers of the conference will be published in different reputed journals.  


On the evening of 12th December the guests and delegates enjoyed a cultural evening at the B.B.A which was put up by the students of the School of Management.  The event was sponsored by SAIL, NABARD, ICSSR-ERC, State Bank of India, NSIC and The Telegraph with Springer being the knowledge partner. The conference wouldn’t have been a grand success without the combined efforts of the Conference Organising Committee and the student volunteers from the School of Management.
Team MM congratulates the department and wishes luck for future endeavours.

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